http://www.chicagoexhibiting.com New and Tips on Exhibiting in Chicago Thu, 21 Aug 2008 19:00:14 +0000 http://backend.userland.com/rss092 en Now that the height of trade show season is starting to get hot, and I thought it would be a good time for everyone to review the do’s and don’ts, while most of you I am sure have seen them before it is always a good idea to review some of ... http://www.chicagoexhibiting.com/2008/08/08/this-not-that/ Trade show halls are incredibly dusty places. No matter how well you clean your graphics during set-up, the carpet layers will come in the night before the show and stir up enough dust that your graphics are covered the morning the show starts. We've discovered that a Swiffer (a product ... http://www.chicagoexhibiting.com/2008/08/08/the-tradeshow-floor/   The key to great exhibiting is marketing. But marketing is a very inexact science that leaves room for a multitude of errors to occur. The following are 10 of the most common marketing mistakes that exhibitors often make. Learn to avoid them and you will increase your chances for a ... http://www.chicagoexhibiting.com/2008/08/08/trade-show-marketing-mistakes-ten-tips-on-how-to-avoid-them/ It was a warm day in July and I was sitting at a friend’s house enjoying the company. Things seemed to be going well when all of the sudden my phone started ringing. I decided that I should answer the call because it was an out of town area code. ... http://www.chicagoexhibiting.com/2008/08/08/straight-from-the-showfloor/    Did you know that 79% of all trade show leads aren’t followed up on? Whether you exhibit once a year or once a month, trade shows can be a great way to market your business. They can also be an expensive venture if you aren’t getting the most value you possibly ... http://www.chicagoexhibiting.com/2008/06/25/getting-more-value-at-trade-shows/ Do you need ammunition for management to justify keeping or expanding your budget for trade shows or marketing events?  You know their fears of the stagnant economy, and you know how expensive trade shows can be.  Please read on.  There are strategies to participate smarter and provide measurable return on ... http://www.chicagoexhibiting.com/2008/06/17/how-to-succeed-with-trade-show-exhibiting-during-uncertain-economic-times/ Here are some exhibit quick fixes from the folks at Exhibitor Magazine. Has your exhibit been around the block a few times? Here are some quick and easy fixes to help make it look new again. Brush on nail polish to hide scratches on hard materials. Smooth bubbling or peeling laminate with ... http://www.chicagoexhibiting.com/2008/06/17/exhibit-quick-fixes/ We at Skyline Metro Chicago are pleased to bring back Chicago Exhibiting!  Over the next few weeks we will be posting some new material, some old material and maybe even some off the wall material as it pertains to Chicago Exhibiting.  We welcome your feedback and suggestions for topics so ... http://www.chicagoexhibiting.com/2008/06/05/welcome-back/ Here are a few budget-conscious tips to consider while designing your exhibit: - Plan your entire annual show schedule at one time (or even better your schedule for the next 3 years). This includes planning all of your potential booth sizes and trying to design these with the greatest number of ... http://www.chicagoexhibiting.com/2008/01/29/trade-show-exhibit-design-with-budget/ Ah, the tabletop. The underdog of the trade show circuit. Although many may think that the smaller the exhibit, the less ROI, they are mistaken. Your tabletop display can be just as effective as an exhibit 10 times its size - if you know the right way to work it. ... http://www.chicagoexhibiting.com/2008/01/18/tabletop-displays/